| Basic Details | - •Broker Type: Full-service broker (ICICI Group)
- •Founded: 1995 (ICICIdirect platform legacy)
| - •Broker Type: Discount broker
- •Founded: 2016 (5paisa Capital Ltd under IIFL promoter group)
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| Charges & AMC | - •Account Opening: Rs 0 (as listed)
- •Demat AMC: Rs 700 per annum (individual account)
| - •Account Opening: Rs 0
- •Trading AMC: Included in account structure
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| Brokerage | - •Brokerage is plan based (Prime plans and MoneySaver).
- •Prime plan examples range by subscription slab.
| - •Equity Delivery: Rs 20 per trade
- •Equity Intraday: Rs 20 per trade
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| Other Charges | - •Call and trade charges apply (listed as Rs 50 per order in extract).
- •Demat debit and operational charges apply per schedule.
| - •Fund transfer charges may apply by mode (for example net banking fee in some cases).
- •Statutory charges apply separately: STT, exchange charges, GST, SEBI charges, stamp duty.
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| Leverage (Margin) | - •Intraday equity margin can go up to around 5x on eligible stocks.
- •Delivery and carry-forward generally follow full margin norms.
| - •Margin Trading Facility available via 5paisa Pay Later.
- •MTF funding slabs available with different daily interest rates.
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| Features | - •Integrated 3-in-1 account (bank + trading + Demat).
- •Strong brand trust and branch-assisted model.
| - •Flat-fee structure across segments.
- •One app for stocks, derivatives, mutual funds, ETFs, and bonds.
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| Trading Platforms | - •ICICIdirect.com website
- •ICICIdirect mobile app
| - •5paisa Mobile App
- •5paisa Web / Trader Station
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| Reviews & Ratings | - •Viewed as feature-rich and trusted for integrated banking workflow.
- •In this source extract, no final single overall numeric rating table is shown.
| - •Positioned as a low-cost broker for active retail users.
- •In this source snapshot, no single consolidated numeric overall rating is highlighted.
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| Investment Options | - •Equity and derivatives
- •IPO, mutual funds, bonds, NCDs
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| Order Types Offered | - •Standard market/limit execution flows
- •VTC/GTC-style functionality referenced in source context
| - •Regular market orders
- •Delivery and intraday order flows
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| Suitable For (Investor Type) | - •Investors wanting 3-in-1 integration and branch support.
- •Users preferring broader product coverage over pure discount pricing.
| - •Cost-conscious traders who prefer flat brokerage.
- •Users who want one platform for trading and investing products.
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| Pros and Cons | - •Pros:
- •Robust integrated banking-broking setup.
| - •Pros:
- •Flat Rs 20 pricing model.
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