| Basic Details | - •Broker Type: Discount broker
- •Founded: 2010
| - •Broker Type: Full-service broker (Axis Securities)
- •Founded: 2005
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| Charges & AMC | - •Trading and Demat Account Opening: Rs 0
- •Trading AMC: Rs 0
| - •Demat Account Opening: Rs 0
- •Demat AMC: Rs 750 per year (first year free in listed offer)
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| Brokerage | - •Equity Delivery: Rs 0
- •Equity Intraday: Flat Rs 20 or 0.03% (whichever is lower)
| - •Brokerage is plan based.
- •Elite Plan example: Delivery 0.15%, Intraday 0.01%, Futures 0.01%, Options Rs 15/order.
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| Other Charges | - •Statutory charges apply across segments: STT, exchange charges, GST, SEBI charges, stamp duty.
- •DP and depository-side transactional charges apply for applicable sell-side delivery flows.
| - •MTF interest is plan dependent.
- •Usual statutory charges apply: STT, exchange charges, GST, SEBI charges, stamp duty.
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| Leverage (Margin) | - •Intraday leverage can go up to around 20x in selected contexts.
- •Margin remains subject to segment-wise risk and exchange rules.
| - •E-Margin (T+240) proposition is highlighted.
- •Margin Trading Facility interest rates vary by plan.
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| Features | - •Market-leading client base and volume share.
- •Transparent flat-fee pricing model.
| - •Axis Bank-backed 3-in-1 integration.
- •30+ product access including unlisted shares and SLBM.
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| Trading Platforms | - •Zerodha Kite (web and mobile)
- •Coin (mutual funds)
| - •Axis Direct Investor App
- •Axis Direct Trader App
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| Reviews & Ratings | - •Widely regarded as one of the top discount brokers in India.
- •In this extract, no single combined numeric rating table is displayed.
| - •Positioned as a trusted bank-backed full-service option.
- •In this source extract, no single numeric overall rating is explicitly listed.
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| Investment Options | | - •Equity and derivatives
- •Mutual funds and SIP
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| Order Types Offered | - •Standard market, limit, and intraday order flows
- •Derivatives execution and strategy-linked tools via ecosystem partners
| - •Standard order types on mobile/web/desktop
- •GTD support referenced in app features
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| Suitable For (Investor Type) | - •Investors seeking transparent low brokerage and direct MF investing.
- •Active traders preferring robust charting/tool ecosystem.
| - •Users who want banking + Demat + trading linkage.
- •Investors needing research-backed and branch-enabled service.
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| Pros and Cons | - •Pros:
- •Zero delivery brokerage and low flat intraday/F&O fees.
| - •Pros:
- •Strong 3-in-1 ecosystem with Axis Bank integration.
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